Зачем нужна защита кожи в городе и как ее осуществить

About "urban aging" more and more often say not only cosmetologists. This topic is raised by journalists in reports about the polluted atmosphere of megacities. It is discussed by scientists engaged in the search for protective agents against unfavorable ecology. The protection of the skin draws their special attention, because it is the first to take its blow.

Leading cosmetics manufacturers are also getting in on the problem, developing formulas with protective properties that will protect the skin. More details about such developments will tell estet-portal.com.

Why skin protection is needed in urban areas

We are accustomed to the fact that the skin must be protected from the scorching rays of the sun. To do this, there is a wide range of products that protect against the harmful effects of ultraviolet radiation.

However, today scientists say that urban smog, car exhaust, fumes from asphalt pavements and other factors of urban life are as harmful to the skin as solar radiation. They provoke the activity of free radicals, dry skin, inflammation, early aging.

Mesopharm has developed a series of lotions that contain a rich composition of amino acids, peptides, phytoextracts and thus are able to protect the skin from negative environmental influences.

Lotions are special in that they can be applied over makeup without the risk of ruining makeup, making them convenient for skin protection all day long. Convenient pump bottles allow you to use them anywhere: at work, on a walk or on the road.

How to organize the protection of skin in need of special care

Skin with hypersensitivity in the city needs special care. The essence of this sensitivity lies in closely spaced unprotected nerve endings. Because of them, the skin reacts inadequately even to those influences that in normal skin do not cause reactions at all.

In the sun, it becomes covered with red spots, in conditions of temperature changes (from the street to the office and back) itches and flakes, it tingles painfully in the wind.

For such skin, we offer a special product with a high concentration of therapeutic components, a light texture and a cooling effect – sebum-regulating moisturizing lotion NEUTRO : LOTION.

It is good not only for sensitive skin, but also for the so-called «overdried oily» - makes it matte and silky.

Among other positive properties of the lotion:

• maintaining the natural pH balance of the skin;
• absorption of excess sebum;
• moisturizing the skin and reducing its flaking;
• soothing the skin, getting rid of inflammation;
• improved skin tone.

The product is used as the final step in any care. It must be applied to a cotton pad and gently, without rubbing, spread over the surface of the skin. For very oily and inflamed skin, the lotion can be used as the only skin care product, and it is applied several times a day as needed.

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How to protect the skin from free radicals

Even those who do not regularly visit a beautician have heard about the dangers of free radicals for the skin. These active particles damage cellular DNA and destroy membranes, cause inflammation and greatly accelerate the aging process. Activation of free radicals occurs not only under the influence of solar ultraviolet.

In a metropolis, similar damage is caused by automobile exhausts, evaporation from asphalt and other road surfaces, and emissions from industrial enterprises. Protective matting lotion CRYSTAL : PINK LOTION from Mesopharm.

will help protect the skin from them.

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This powder lotion is formulated with targeted active ingredients to instantly restore skin's natural balance of beauty and health. It effectively protects against exposure to sunlight and other adverse environmental factors, prevents moisture loss.

Before use, shake the lotion bottle and sprinkle its contents on a cotton pad. Then, with gentle movements, without rubbing, distribute the product over the face. Thanks to the lotion, the skin acquires a delicate, velvety texture and becomes matte, as after applying a decorating powder.

Composition of cosmetics: all about modern and safe preservatives

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