Fast is not always high quality: the duration of correction with fillers

explains why she believes practitioners should stop trying to attract patients with short treatment durations with dermal fillers. Advertising how quickly a procedure can be done has fallen out of fashion.

10-minute lip augmentation, five-minute non-surgical rhinoplasty, instant lift...

Is this a good practice or is the promotion of

? Is "fast" really really what patients want? Find answers to these questions at

in this article.                                                              

• Whether the patient is interested in the duration of the contouring procedure
• The ritual of an aesthetic procedure takes time
• What should be the ideal correction procedureand
Whether the patient is interested in the length of the contouring procedure

Is

actually beneficial for both the patient and the practitioner?

. But is it really so? Patients, not surprisingly, do not care about many aspects of their treatment if they feel they are being adequately cared for.  According to a survey of patients, few people are generally interested in the duration of the procedure, in any case, time is not the main criterion by which patients evaluate the doctor and the quality of the correction. 

Patients really care about the

and the effectiveness and quality of this treatment. The latter has been shown to influence patients' intention to repeat services

ge. 

What is the difference between medical marketing and classical marketing  The ritual of an aesthetic procedure takes time 

While waiting time to start treatment affects patient satisfaction, the duration of the procedure does not determine whether the client is satisfied.

Thus, patients want to spend more time with their doctor, receiving

.  Aesthetic medicine professionals who provide "luxury medical services" should strive to give the client an unforgettable experience, but with the ritual of the procedure, and not get rid of the patient in 10 minutes. 

When you devote enough time to your client, he

. The disadvantage of this can be perceived by the patient as indifference, which, according to statistics, in 67% of cases leads to a changeof a specialist or clinic. 

Telegram!  What should be the ideal correction procedure 

— it is greeting the patient, taking photographs, obtaining consent, preparing the patient and the office, and making sure the patient is comfortable and happy.  There is an obvious difference between efficient work and urgent procedures. And patients are simply not interested in express aesthetic treatment. 

It cannot be disputed that there is a correlation between injection speed and complication rates.

will at best result in increased discomfort, swelling and bruising. On the contrary,

is less likely to lead to complications. 

The main thing is not to rush, but to calculate the time correctly and warn the patient. 

As complications continue to rise, due in part to the growth of the industry and its unregulated nature, physicians must feel it is their duty to perform procedures safely and thoroughly. 

Alena Kotlyar: Successful Marketing Strategies and Goals