5 главных правил поведения врачей в социальных сетях

A doctor is always a special status both in everyday life and on the Internet. An image formed by years of hard work can be destroyed by one unfortunate comment, or a photo posted without a second thought.

In connection with the mass "digitization" doctors, world communities are developing rules for successful and tactful medical behavior in social networks. Certain actions become taboo, while others, on the contrary, allow the specialist to gain the trust of patients.

At estet-portal.com read about 5 main rules of behavior for a doctor on the Internet.

What should be the behavior of a doctor in social networks

The influence of social networks affects all spheres of society, and medicine – no exception.

Special online requirements apply to specialists in socially important professions, such as doctors, policemen, teachers, etc.

Everyone can find out whatever they want about the doctor's personal life. And what "has the right" show the doctor according to society?

Follow us on Instagram!

Firstly, the specialist must demonstrate his professional growth, namely attending various conferences and training events.

Second, to participate in socially useful projects. The doctor can talk about clinical cases, but be very careful about posting any photos. Regarding the personal life of a medical worker – it's better to keep it a secret.

Content and networks: types and benefits of different content

My default image

Doctor's behavior: what not to do on social networks

All legal norms relating to doctor/patient relationships are automatically transferred to social networks.

RULE 1
Physicians are discouraged from giving social media consultations to people who are not their patients in real life. All information posted on social networks is recorded and can be used against a specialist.

RULE 2
The doctor is advised not to share detailed information regarding cases of practice. This also applies to the placement of this data, even in closed groups for specialists.

RULE 3
Personal relationships on social media must be strictly limited.

Social media promotion for doctors and clinics: how to attract and retain patients

Doctor Behaviors: What to Do on Social Media

Creating a professional page is an effective way to communicate, so don't stop using social media altogether.

RULE 4
The doctor is advised to limit the dissemination of information from his page. Also, special attention should be paid to privacy settings in social networks.

RULE 5
It is important for a doctor to abide by a code of professional ethics and not post anything on the internet that could be construed as offensive or inappropriate.

Thus, in order to maintain his status as a highly qualified specialist, the doctor is advised to talk less about the personal, be impartial and professional.

For more interesting articles, visit Facebook! Learn more about the medical business at the conference BusinessShot!

Add a comment

captcha

RefreshRefresh