What could be more inspiring topics for business than strategy and visionary? After all, if every day you slowly develop your business, do your own business, you will inevitably find yourself involved in operational tasks as well. And the leader, ideally, should still be mainly engaged in strategy and visionary work.
What is visionary and why does a business owner need it? Nadezhda Vasilyeva, Independent Director of Supervisory Boards for Cybersecurity and Digital Transformation Ex GM Microsoft Black Sea Hub, spoke about this at the BusinesShot-3.0 conference.
Visionary as the start of a business strategy
If to explain visionaryism quite simply, it is a clear vision of the future. For example, if a businessman is woken up in the middle of the night and asked, "What's next?", he should be ready to answer that question right away. If a person is lost with an answer or lets everything take its course, then there is no smell of visionary here. This is not very good, because employees should see the leader as a leader with a clear vision.
Visionary at the present time should also be superimposed on innovative technologies that are increasingly being introduced into all areas of our lives. These trends should be integrated into the strategy and can give great ideas to the visionaries.
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12 technology trends that will shape our future
1. Permanent permanent update.
If you want to get hooked on something, then you need to constantly monitor all the changes — and this is your constant. The rate of change is constantly increasing — accordingly, you also need to constantly acquire new skills. Five years for additional education is no more — you need to learn and relearn many times faster.
2. The development of artificial intelligence.
This trend is so big that the main ethical discussion between man and machine has moved to the plane of how independently artificial intelligence should make decisions. This is the only doubt about the future of AI. Everything else is given to the machines. For example, in medicine, these are trackers of health status, food quality and other products.
3. Flow mode.
The business of the future exists in the streaming and big data world. Data flow analytics provides the most targeted customer-centric approach. Because of this, there are also problems with intellectual property rights.
4. Screen reader.
The interactive approach allows you to analyze and record sections of information on the go that may be useful in further work. Instant switching of attention allows you to work very quickly.
5. Distribution economics.
Specialists talk about "uberization" economy. At one time, "Uber" broke all the templates of business models, and that's good.
Today, to create a viable business model, it is enough to sit down and think carefully: what will people want to share (share)? What experience will they want to share with others? Everything revolves around this, and even material resources and infrastructure are not required. Only the software product is needed.
Any company in 5-7 years will be involved in the digital sphere, even if it is a manufacturing company. The transformation has already begun.
6. Joint collective creativity.
Crowdfunding, crowdsourcing, social media discussions, open source — also from the area of this trend.
To view all the novelties that have appeared in the world of information over the past 24 hours, one person, even with very efficient scanning and the ability to work optimally with information, will need… year! The accumulation of information in the world is happening at an ever-increasing rate.
This is why filters are created. The simplest — information filtered according to our preferences by search engines, parental control filters on the Internet and operating systems filtered by users of
In our time, the author can no longer count on long-term observance of the intellectual right to his product. Product or content creators need to come up with a business model where the most popular product can be remixed. And for the "remix" receive a separate cost.
We are talking about augmented (AR) and virtual (VR) reality.
We are talking about augmented (AR) and virtual (VR) reality. In the business realm, advertising and content strategy are a great way to apply these trends. Interactivity is the future, because more than half of users like content that can be interacted with directly.10. Control and opt-out of anonymity.
Everyone has heard about the recently adopted GDPR legislation in the European Union on the protection of personal data. If you store customer data and among them there are citizens of EU countries, follow the law. Or don't store their data at all. Otherwise, the consequences can be very sad — with huge penalties.
As mentioned above, the growth of information in the world is increasing so much every day that people, with all their desire, will not physically have enough time and resources to select the most valuable for themselves. Therefore, many people prefer to use ready-made analytics created on the basis of huge data sets. Be able to process terabytes of information and convert them into analytical results — a very valuable skill for any specialist.
12. All these trends — this is just the beginning!
Visionary or vision — it's about creating the perfect picture of your future.
Be bold in your vision. After all, no corporation knows what will happen to the global economy, business and technology even in a couple of years!
Even the wildest idea — in 5-7 years it can become an expensive product. If you want this to be your product, then plan and participate today. There are all possibilities for this. And fight stereotypes!
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