How to start a blog: 5 effective steps

Today it is fashionable to be a blogger. Tomorrow, a person who does not have his own blog about beauty and a healthy lifestyle may be a black sheep. They even say that the blogger – the most promising profession, the profession of the future.

Well, there are many benefits to blogging, from the self-indulgent opportunity to share your thoughts with thousands and even millions, to the exceptionally lucrative opportunity to make money without leaving your favorite couch. Appearance, gender, age are not a hindrance to blogging – which is also a big advantage. Our portal will tell you how to make a blog: quickly, efficiently, and most importantly – correct.

Step by step: how to make a blog

A passionate desire to do something – half the job. In order not to stall the second half, you need to have a good idea of ​​what, how, in what sequence you need to do it. Our portal offers simple step-by-step instructions on how to make a blog.

Step 1: Choose a subject, format

Dashing trouble beginning – says folk wisdom. In this case, she is 1000% right, because in the business of blogging, the definition of the essence, the concept of what you will write about, as well as the choice of template, format, are crucial. To do this, it is worth having clear answers to specific questions:

• What is the purpose of blogging? If you just want to share your thoughts, experience – a simple blog is enough. If you intend to introduce – the blog should be strictly business, permeated with business motives. Sale of goods, provision of services require e-commerce – e-commerce systems.
• What topic will the blog be about? Of course, it is better to take a topic in which the future blogger is an expert. The type of blog depends on the topic. For example, if you want to make a page dedicated to cooking, the photo material for each recipe will be an additional plus.

Blog design – serious business. Various nuances are important, even the color used. There is a lot of professional literature devoted to the psychology of color. It is worth studying before starting the design of the page.

But since the portfolio requires a certain extension, take care in advance about the appearance of the main page, the options necessary to implement ideas, otherwise you will have to embed it manually. Pay special attention to the color scheme of the page. It would be useful to read material about the psychology of color.

• What is the target audience? Do you sell trendy teen clothes? Create a creative, vibrant page. Do you have any financial advice? Suitable variant – a strictly elegant project that focuses on the content of what is written. In other words, graphics, color schemes and, of course, the texts themselves depend on the tastes and preferences of the target audience.
• what functionality do you need? In addition to thematic options (the same photo gallery, portfolio), the template should include many plugins, widgets that help present information on the page. When choosing a template, pay attention to built-in extensions. Also, make sure the theme is compatible with the popular plugins available in the repository of your chosen platform. Otherwise, there will be a problem when integrating additional extensions into the website.

Step 2: platform selection

You can blog on different platforms – paid and free. As a beginner blogger, it's usually easier on free platforms. In addition to the undoubted dignity – do not spend extra money – they have others, which our portal will now tell about.

Pros of a free blog:

• blog promotion through the platform;
• you don't have to worry about updating scripts, configuring the account service, etc. – this is done by the technicians of the free platform.

Cons of Free Blogging:

• certain restriction of freedom, for example, the platform will serve ads as it sees fit;
• problem with making money blogging;
• the blog is made only according to the templates provided by the platform;
• functional "from outside" cannot be used;
• blog name – on a subdomain with a long address (popular bloggers prefer their own domains);
• if over time a free platform becomes small for a blogger and he decides to "open his own business", then even after a successful transfer of content, he will have to say goodbye to the usual domain;
• relatively small space – from several tens to several hundreds of MV.

Paid platforms have one drawback, but a very significant one – have to pay. But the blogger has complete freedom and the opportunity to earn. In general, it is worth analyzing the pros and cons of both platforms well before starting a blog. If you decide that what is offered by free platforms is quite enough, especially since they are usually easy, safe, functional, – feel free to get started!

Step 3: create stock of topics, articles

In order for the blog to be regularly updated with new posts, it is important to think over topics, make a list, even write "in reserve"; several materials. Topics for posts need to come up with at least two months. Feel free to write down anything that seems interesting, might resonate with potential subscribers.

Attractive to readers will be a blog that raises relevant, interesting topics, expressed with fresh thoughts and lively language. Therefore, a blogger needs to carefully analyze the topics that he is going to write about in his blog.

No matter how ridiculous the topic may seem today, tomorrow you can give it a new direction, and it will become a real breakthrough on the blog. So write down any ideas – you can always filter. It is also important that there are a couple of ready-made articles in stock – in case of unforeseen circumstances, a creative crisis, when nothing is written, and the blog needs to be replenished – subscribers (let's hope you get them quickly) are already waiting. These articles must be from the series "imperishable" – always up-to-date. For example, for the culinary blog – off-season recipes.

Step 4: Schedule Posts

Determine the frequency with which you intend to post information. Better make a schedule. Depending on the creativity of the blogger, this can be daily, once, twice a week… Main – not disrupt the stability of the appearance of posts: subscribers must be sure that at a certain time they will receive the expected portion of your thoughts. In addition, search engines will know that the blog is active.

Step 5: Blog Promotion

Make a bet on your friends – real, virtual. Tell as many people as possible about the blog: share the link on social networks, ask your friends, acquaintances, relatives, colleagues to do the same...

registration in directories, on specialized sites gives additional links taken into account by search engines;
participation in ratings attracts users who are interested in the topic;
discussion, comments – chance to increase readership;
link exchange, relinking will attract the attention of many people to more of your posts;
guest posts – posting your materials in other blogs by agreement.

a job you like. This is a kind of business, and any business requires a serious approach, careful preparation, careful analysis and constant development. This is within the reach of a person who, before starting his business, analyzes and plans everything well. Making a blog with tips from our portal is easy. The road will be mastered by the walking one, and our portal will help you take the first steps along this road. Good luck!

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